{"id":41126,"date":"2024-06-14T15:15:19","date_gmt":"2024-06-14T13:15:19","guid":{"rendered":"https:\/\/sanlucar.com\/?post_type=pressemeldung&p=41126"},"modified":"2024-09-02T11:05:47","modified_gmt":"2024-09-02T09:05:47","slug":"sanlucar-wins-the-german-brand-award-2024","status":"publish","type":"pressemeldung","link":"https:\/\/sanlucar.com\/en\/press-releases\/sanlucar-wins-the-german-brand-award-2024\/","title":{"rendered":"SanLucar wins the German Brand Award 2024."},"content":{"rendered":"
\n

SanLucar has won the German Brand Award 2024 as Excellent Brand in the category \u201cFast Moving Consumer Goods\u201d and a special mention in the category \u201cBrand Innovation of the Year\u201d!<\/p>\n

Yesterday, the German Brand Award was presented at a festive gala in the Uber Eats Music Hall in Berlin. This year, 1300 brands from 19 countries applied to receive the coveted award. SanLucar was honored in two categories. The jury’s reasoning: “SanLucar has succeeded in creating an emotional bond with its authentic brand message “Taste the SUN”. With its consistent focus on naturalness, healthy enjoyment and sustainable production, SanLucar clearly stands out in the highly competitive market of fast-moving consumer goods. The combination of top quality, a strong commitment to social and ecological projects and skillful staging at the point of sale demonstrates exemplary brand management.<\/p>\n

Armin Rehberg, SanLucar CEO and Nuria Piz\u00e1n, SanLucar Brand and Creative Director were in Berlin to receive the prize. \u201cThe German Brand Award shows and recognizes how much passion and creativity each one of us puts into the SanLucar brand. That’s why this great award also goes to the entire team and to our partners,\u201d says Rehberg. Nuria Piz\u00e1n adds: \u201cWhether it’s an attractive POS, effective Disney collaborations, sports sponsorship or authentic social media posts on Facebook, Instagram and Tiktok – SanLucar is present in all areas and is consistently perceived by customers as a likeableand trustworthy brand. SanLucar’s mission is: To provide everyone with the tastiest fruit and vegetables. And to do so in a way we can be proud of.\u201d<\/p>\n

The \u201cGerman Brand Award\u201d, which has been presented since 2016, is a prestigious prize in the marketing<\/p>\n<\/div><\/section><\/div>

industry and recognizes professionalism and creativity in brand management.<\/p>\n

About SanLucar.<\/h2>\n

SanLucar is a global company that is dedicated to bringing people natural joy of life and health in a way it can be proud of. Offering a variety of more than 100 delicious fruits and vegetables from more than 35 countries, SanLucar is the brand with the broadest top-quality assortment in the retail market in Germany, Austria, The Netherlands, Poland, Belgium, Sweden, The Middle East, and Canada. The portfolio also includes smoothies, flowers and plants, olive oil and ice cream.<\/p>\n

SanLucar, founded in 1993 by Stephan R\u00f6tzer, is headquartered in Valencia (Spain) with over 4,000 employees in Germany, Austria, Benelux, Italy, Spain, Ecuador, Dubai, South Africa, Morocco, and Tunisia, both in its office branches and on its own farms. The philosophy “Taste in harmony with people and nature” is the foundation for all actions of SanLucar as well as the basis for many social and sustainable projects.<\/p>\n

If you wish to receive more information, please don\u2019t hesitate to contact us:<\/strong><\/p>\n

Sonia Gabarda<\/strong>
\nPress Department<\/strong>
\nSanLucar Fruit<\/strong>
\nsonia.gabarda@sanlucar.com<\/a><\/strong>
\nTel. + 34 96 142 40 40<\/strong><\/p>\n

\u00a0<\/strong><\/p>\n<\/div><\/section><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":41109,"menu_order":0,"template":"","class_list":["post-41126","pressemeldung","type-pressemeldung","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nSanLucar wins the German Brand Award 2024. | SanLucar<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sanlucar.com\/en\/press-releases\/sanlucar-wins-the-german-brand-award-2024\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SanLucar wins the German Brand Award 2024. | SanLucar\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sanlucar.com\/en\/press-releases\/sanlucar-wins-the-german-brand-award-2024\/\" \/>\n<meta property=\"og:site_name\" content=\"SanLucar\" 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