{"id":30135,"date":"2023-12-28T17:03:52","date_gmt":"2023-12-28T16:03:52","guid":{"rendered":"https:\/\/sanlucar.com\/?post_type=pressemeldung&p=30135"},"modified":"2024-09-02T11:18:13","modified_gmt":"2024-09-02T09:18:13","slug":"por-al-amor-al-sabor-con-veganuary","status":"publish","type":"pressemeldung","link":"https:\/\/sanlucar.com\/es\/notas-de-prensa\/por-al-amor-al-sabor-con-veganuary\/","title":{"rendered":"Por al amor al sabor con Veganuary."},"content":{"rendered":"
\n

SanLucar, la marca premium de fruta y verdura, y la popular app de cocina Kitchen Stories convierten el Veganuary o enero vegano, en un mes para disfrutar de la combinaci\u00f3n de deliciosas frutas y sabrosas recetas. Esta es ya su cuarta colaboraci\u00f3n de \u00e9xito.<\/p>\n

Con la campa\u00f1a \u00abPor amor al sabor\u00bb, SanLucar y Kitchen Stories demostrar\u00e1n del 1 al 31 de enero de 2024 c\u00f3mo la combinaci\u00f3n de deliciosas frutas y suculentas recetas de platos veganos pueden impulsar las ventas.<\/p>\n

En enero, SanLucar ofrecer\u00e1 en atractivas islas dentro de los supermercados de Alemania cremosos pl\u00e1tanos, crujientes manzanas, pi\u00f1a ex\u00f3tica y dulce, cebollas tiernas, sabrosos tomates y calabazas arom\u00e1ticas. Estos ingredientes junto con las recetas descargables de Kitchen Stories permitir\u00e1n preparar un \u00abrisotto vegano con cebolla caramelizada\u00bb, una saludable \u00absopa de calabaza de 5 ingredientes\u00bb o un delicioso \u00abbatido Moonlight\u00bb, entre otras apetecibles propuestas.<\/p>\n

\u00abNuestra visi\u00f3n es aportar a las personas alegr\u00eda de vivir, naturalidad y salud. Y queremos impulsar esto a trav\u00e9s de esta campa\u00f1a de Veganuary. Probar las recetas de Kitchen Stories utilizando nuestras frutas y verduras es realmente divertido. Adem\u00e1s los platos saben deliciosos\u00bb, explica Nuria Piz\u00e1n, Brand & Creative Director de SanLucar.<\/p>\n

El Veganuary o enero vegano es ya una historia de \u00e9xito para SanLucar y Kitchen Stories. \u00abCon la \u00faltima campa\u00f1a, llegamos a 31,8 millones de contactos y conseguimos un 83% m\u00e1s de ventas gracias a las islas de Kitchen Stories\u00bb, afirma Nuria Piz\u00e1n, Brand & Creative Director de SanLucar. En el punto de venta, atractivos carteles, expositores, carpetas de recetas y folletos publicitarios impulsan las ventas. La campa\u00f1a se acompa\u00f1a asimismo de varios mensajes en las redes sociales y los canales digitales.<\/p>\n

ESTA PROMOCI\u00d3N EST\u00c1 SOLO DISPONIBLE EN LOS SUPERMERCADOS DE ALEMANIA.<\/strong><\/p>\n<\/div><\/section><\/div>

Acerca de SanLucar.<\/h2>\n

SanLucar es una empresa global que tiene como objetivo aportar a las personas salud, naturalidad y alegr\u00eda de vivir, y hacerlo de un modo en que pueda sentirse orgullosa de ello. Con una oferta de aproximadamente 100 variedades de frutas y verduras procedentes de m\u00e1s de 35 pa\u00edses, SanLucar es la marca premium con la m\u00e1s amplia gama en el mercado minorista de Alemania, Austria, Pa\u00edses Bajos, Polonia, B\u00e9lgica, Suecia, as\u00ed como de Oriente Medio y Canad\u00e1. Su porfolio de productos incluye asimismo smoothies, flores y plantas, as\u00ed como aceite de oliva y helados.<\/p>\n

Fundada en 1993 por Stephan R\u00f6tzer, SanLucar tiene su sede principal en Valencia. La compa\u00f1\u00eda cuenta con m\u00e1s de 4.000 empleados entre sus oficinas y sus fincas agr\u00edcolas en Alemania, Austria, Benelux, Italia, Espa\u00f1a, Ecuador, Dubai, Sud\u00e1frica, Marruecos y T\u00fanez. La filosof\u00eda \u00abSabor en armon\u00eda con las personas y la naturaleza\u00bb constituye el fundamento de todas las acciones de SanLucar y la base de muchos proyectos sociales y sostenibles.<\/p>\n

Acerca de Kitchen Stories.<\/h2>\n

Kitchen Stories es una plataforma digital de cocina basada en v\u00eddeos, disponible como app, p\u00e1gina web, en Smart TVs o a trav\u00e9s de Amazon Echo Show. Solo la aplicaci\u00f3n tiene mas de 22 millones de descargas en 150 pa\u00edses y ha ganado varios premios \u201cBest of\u201d (incluido el Apple Design Award). Muchos millones de personas se inspiran cada mes a trav\u00e9s de los canales de redes sociales de la plataforma fundada en Berl\u00edn en 2013. BSH Hausger\u00e4te GmbH es inversor estrat\u00e9gico desde 2017.<\/p>\n

Si deseas recibir m\u00e1s informaci\u00f3n, por favor no dudes en contactar con nosotros:<\/strong><\/p>\n

Sonia Gabarda<\/strong>
\nPrensa SanLucar Fruit<\/strong>
\nsonia.gabarda@sanlucar.com<\/a><\/strong>
\nTel. + 34 96 142 40 40<\/strong><\/p>\n<\/div><\/section><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":30124,"menu_order":0,"template":"","class_list":["post-30135","pressemeldung","type-pressemeldung","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nPor al amor al sabor con Veganuary. | SanLucar<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sanlucar.com\/es\/notas-de-prensa\/por-al-amor-al-sabor-con-veganuary\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Por al amor al sabor con Veganuary. | SanLucar\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sanlucar.com\/es\/notas-de-prensa\/por-al-amor-al-sabor-con-veganuary\/\" \/>\n<meta property=\"og:site_name\" content=\"SanLucar\" \/>\n<meta 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